Alphonse Mucha steals the show at Poster Auctions International’s rare # 84 poster sale in July …


Alphonse Mucha, The stars. 1902. $ 120,000.
Poster Auctions International, Inc.

New York, NY – July 30, 2021 – Poster Auctions International’s (PAI) second sale of the year on July 20 ended at $ 1.9 million in sales. Rare Posters Auction LXXXIV demonstrated a continuous passion for the masters of the poster, namely Alphonse Mucha.

Jack Rennert, President of PAI, said: “This auction, collectors have proven the lasting charm of the masters of Art Nouveau, and in particular that of Alphonse Mucha, whose Belle Époque works have a timeless appeal to seasoned and new collectors. There is no doubt that Mucha was the star of this sale. But the strength of Art Nouveau works has not diminished the craze for Art Deco creations, as evidenced by our strong sales of works by Broders, Cassandre and Loupot. As always, the early designs for the circus continue to excite poster enthusiasts, as evidenced by Pal’s billboard for Lord John Sanger.

Henri de Toulouse-Lautrec, La Goulue and his Sister. 1892. $ 78,000.
Poster Auctions International, Inc.

Indeed, collectors were loudly clamoring for the works of the Belle Époque master of beauty, Alphonse Mucha. His lush and evocative designs have encouraged fierce auctions and record sales. His ethereal 1902 series of four decorative panels, The stars, was the top lot in the auction, at $ 120,000 (est. $ 60,000- $ 70,000). His very first poster, Gismonda / Renaissance Theater, starting in 1894, beat all previous results to a winning bid of $ 50,400 (est. $ 20,000 – $ 25,000). And its bright Perfecta Cycles, starting in 1902, received a winning bid of $ 40,800 (est. $ 25,000 to $ 30,000). Even a Lefèvre-Utile pewter bucket designed by Mucha drew heated auctions, winning $ 9,000 (est. $ 1,700 – $ 2,000).

All prices shown include the buyer’s premium.

Another master of the Art Nouveau era, the works of Toulouse-Lautrec sell well at auction. His best selling was for the 1892 limited edition print, La Goulue and her Sister, which sold for $ 78,000. Its serpentine 1899 Jane april was sold for $ 72,000; the 1892 Queen of joy was won for $ 66,000; sound 1896 La Cie Ault & Wiborg / At the Concert went for $ 60,000.

Other gems from the Art Nouveau era delighted collectors. The Celestial by Ferdinand Lunel Rouxel & Dubois bike poster, from approx. 1894, was sold for $ 6,600. The unpublished ca. 1900 Terrot / Tourist Bicycles, by Francisco Tamagno, was won for $ 2,880. A rare ca. Circus billboard from 1898 by Pal, Lord John Sanger / Herd of Elephants, exceeded its estimate of $ 7,000 to $ 9,000 for a winning bid of $ 12,000. The disturbing one by Eugène Grasset approx. 1894 Morphinomaniac energetic and inspired bidding, leading to a gain of $ 14,400 (estimated between $ 7,000 and $ 9,000). The iconic 1896 of Privat Livemont Absinthe Robette continued to captivate bidders; it was won for $ 18,000 (estimated between $ 10,000 and $ 12,000). And the evoker of Henri Meunier Rajah, from 1897, sold for $ 5,520.

AM Cassandre, The Atlantic. 1931. $ 48,000.
Poster Auctions International, Inc.

For Théophile-Alexandre Steinlen, two of his most famous creations continue to make poster fans turn pale. Sound 1896 Chat Noir / Coming soon won a winning bid of $ 26,400; her charming 1894 Pure Sterilized Milk warmed the hearts of collectors, winning $ 18,000.

There were also several notable victories for works from the Art Deco period. Roger Broders’ adventure travel designs were in high demand. Its ca. 1930 Monte Carlo sold for $ 13,200; the colored ca. 1930 Golden Horn was won for $ 5,280; the sumptuous 1928 A gay inspired a $ 6,600 win; its beach 1930 Antibes was claimed for $ 8,400; and his famous 1929 Dunkirk flew away for $ 16,800.

Of course, Leonetto Cappiello ruled over collectors. Charming exaggerated sound 1906 Zest was won for $ 10,200. An extremely rare 2-sheet format of his famous 1903 Klaus chocolate, without text, was won for $ 20,400. Two original models sold very favorably: its Hot Picon was won for $ 10,800, and its Wines of France won a prize of $ 19,200.

Another powerful force of the time, AM Cassandre won enthusiastic victories. Mighty sound 1927 Nord-Express was sold for $ 21,600; his 1931 Atlantic was won for $ 48,000; the 1930 Vinay was claimed for $ 7,200; the same amount was attributed to 1932 Unique.

Other notable Jazz Age sales include the 1937 flirtation of Jean-Gabriel Domergue Winter in Monte-Carlo, which sold for $ 11,400. The emblematic 1938 of Charles Loupot Saint-Raphael was obtained for $ 43,200 and an original 1929 mockup for the paint brand Valentine won a winning bid of $ 21,600. René Vincent’s romantic env. 1925 The neighbour sold for $ 4,320; Arthur C. Michael’s Majestic 1935 Harroger was swept for $ 11,400; The Decadent by Fritz C. Rumpf ca. 1914 Söhnlein Rheingold won a winning bid of $ 5,280.

Poster Auctions International’s next rare poster auction will be held in New York on Sunday, November 14. Shipments are accepted until August 16. Post Auctions International is located at 26 W. 17th Street, New York, NY 10011. PAI can be contacted by phone at 212-787-4000, or by email at [email protected] To learn more about PAI, visit

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