Diwakar Karkare, creator of the most iconic movie posters, died on January 5: The Tribune India

Gurnaaz Kaur

Back then, before a movie hit theaters, we saw large posters, banners, and signs announcing its arrival. It was more like the first look or the promotion of the movie. Among those who created these larger-than-life actor characters was Diwakar Karkare, who created some of the most iconic posters for over two decades, between the 1960s and 1980s.

Unfortunately, Diwakar is no longer with us. He left for his heavenly abode on January 5 and his son Umesh Karkare announced the death on a social media platform the next day. His message read: “With great sadness we announce the loss of our beloved father Diwakar Karkare from Studio Diwakar last night at 9:20 pm.”

Diwakar Karkare was one of the greatest poster designers and commanded immense respect in Bollywood. An example of this was when he finished making the Bandini poster and called Bimal Roy to inform him that the job was done and asked him when he could deliver it, Bimal told Diwakar, ‘It wasn’t. is not your job to call and tell us the poster has been made. You are an artist in your own right and I will come and collect it.

At JJ School of Art, Mumbai, alumnus, his creative imagination and skillful hands created over 1,000 posters and among them were the iconic Waqt (1965), Don (1975), Sholay (1975), Silisila ( 1981) and Satyam Shivam Sundaram (1978). As his career took off with a poster for Bimal Roy’s Benazir (1964), he moved away from the industry after designing K Vishwanath’s Eeshwar (1989).

The popular ‘angry young man’ slogan that we all use for Amitabh Bachchan since Salim-Javed’s Zanjeer was visually achieved on Diwakar’s canvas as he painted with a knife to create the superstar’s rugged look.

His poster designs made in oil paint had the effects of a photographic image. Its use signature technique

palette knife that turned them into almost painted posters, has become a hit in the industry since Waqt. Diwar, Amar Akbar Anthony were all made with the same technique. He later established Studio Diwakar and became the highest paid designer in the industry. He charged Rs 50,000 for Mard in 1985. Diwakar was so trusted with the art that legendary Raj Kapoor entrusted him with the responsibility of making the Satyam Shivam Sundaram poster without even glancing at the artist’s design.

He chose to retire when the work was taken over by the technique of copy and paste. For him, there was no more creativity in the job and everything was too mechanical. Even after a long association with filmmaker Yash Chopra, when the latter did not invite Diwakar to Yash Raj Films’ 25th anniversary celebration, he knew there was no longer any connection and he said, “I don’t. not regret having lost contact “. His retirement home was in Pune.

Diwakar may have long dissociated himself from Bollywood, but his art is historic and the nostalgic feelings will remain forever.

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